If I see a shirt in pink during October I'll buy it. But if I see two different pink shirts I like in October I'll try to choose the one that at least gives some $ to breast cancer charities support. I know maybe I'm not "choosie" enough. But I don't trust a product just because of a ribbon or waste my $ on something pink because I feel obligated too.
One day Chris and I were shopping and the lady asked if we'd like to donate a dollar toward breast cancer research. Chris told the poor lady, "we've donated enough". Bless her. She looked surprised and didn't know what he meant.
(Plus. I really don't buy much pink at all. Ha ha)
link:
NFL is covered in pink...